Wednesday, April 1

LB160: Professional Communication Skills for Business Studies

In about 300-400 words, write an essay analyzing the below case study using the SWOT framework.

MBA is a graduate degree in business organization. The MBA degree began in the United States in the late nineteenth century when the nation industrialized and organizations looked for experimental methodologies to administration. The center courses in a MBA project spread different ranges of business, for example, bookkeeping, account, showcasing, human assets, and operations administration in a way most applicable to administration investigation and procedure. (Lataif, 1992, p-6)

SWOT analysis of MBA projects offered by business schools
Strengths arte the attributes of the business or extend that provide for it favorable element over others. Weaknesses are the attributes that place the business or undertaking off guard with respect to others. Opportunities are components that the venture could adventure further bolstering its good fortune. On the other hand threats are components in the environment that could result in inconvenience for the business or venture. (Pickton & Wright, 1998, p 101-109)
Strengths
Weaknesses
·       Chance for advanced education
·       Business information
·       Leadership qualities
·       Networking
·       Higher positions in business and administration
·       Earn 50 percent more
·       No guarantee of after expert principles
·       Shorter catch up courses
·       Speculations vs. professionalism

Opportunities
Threats
·       Updating courses
·       Organizations started to train their employees
·       Academies teaching the leaders of the company

Strengths
1.     In both the U.s and most parts of Europe, a MBA degree from a main instructions foundation holds extraordinary quality and chance to those looking for advanced education.
2.     By getting MBA degree students get enough information regarding the businesses which are currently in operation all around the world.
3.     MBA degree holders gain substantial leadership skills during the course of their studies.
4.     Students understand the term networking and are able to network through the organization when they get up to their jobs in any organization.
5.     Overall, MBA graduates get higher positions in business and administration.
6.     The students are the one which are doing any degree expect higher incentives for their jobs. MBA applicants can hope to win no less than 50 percent more than they earned before acquire the degree.

Weaknesses
1.     It includes no guarantee to take after expert principles, as seen with capabilities in law, pharmaceutical, Auditing and bookkeeping.
2.     There is additionally no dedication to taking shorter catch up courses as a component of the proficient's proceeding with instruction.
3.     Some of the speculations taught in business schools clash with a feeling of professionalism.

Opportunity
1.     The business schools may hold customers by updating their courses. Many schools have started to change their syllabus by including workshops, leadership courses and many other things. This change has been appreciated by the companies.

Threats
1.     Many organizations want to train their employees themselves. Some have begun foundations inside their organizations.
2.     Some academies have begun to run a course to show business leaders to run their courses.

Case analysis
Business Schools offering MBA program

Advance Education
Business Knowledge
Leadership skills
Networking
Higher positions
  Higher Incentives
Arc:                                                                                      Change Courses
                                                                                               
mind.jpg
                                                                                                                          Inside training
 

Expert Principles
                                                                                                                           Leader’s academies
Speculation             Shorter courses
      Vs
Professionalism

Business schools have some weaknesses and facing some threats as mentioned above. They can overcome these challenges by adopting changes according to needs of the market. The need of the market is to provide more practical experience rather just case reading. A case reading does not provide sufficient skills to the students to encounter problem when they take any suitable place in any organization in order to improve the performance of the organization. It is need of the hour for the business schools to change their syllabus that could provide sufficient skills to the business students. These students which are the future leader of the any organizations should have sufficient qualities to improve the conditions of their organizations.
  
Choose a brand that is considered innovative and in a well-written essay of around 500 words explain two ways in which this brand has been innovative and introduced novelty to its existing field.
I have selected Nestle.

Nestle
Development, innovativeness, supporting qualities and legacy... these are the main thrusts that have been advancing Nestlé all through the world.
Indeed, from Syria to Yemen, from Iran to Palestine, Nestlé stays a standout amongst the most regarded brands in the business. Today, as the most obvious nourishment, drink, sustenance, wellbeing & Wellness Company on the planet and in the area, Nestle keep on drawing quality from these controlling standards, giving purchasers world class brands, items and administrations. (Henderson & Johnson, 2011, p 311-119)
Progresses in nourishment and sustenance of Nestle have leaded the best approach to new disclosures that helped enhance individuals' lives through nourishment. The Nestlé Research Center places science enthusiastically all through the nourishment generation process, from exploration on fixings, to sustenance sciences and innovation, quality and wellbeing and customer research. Settle science and examination is available at each venture of the advancement and improvement methodology, to enhance the personal satisfaction for all the buyers through nourishment. (Von & Raisch, 2009,p 32)

Nestle brand two innovations
1.     Proplan optistart
Nestlé researchers exhibited that the expansion of colostrums in puppies' eating methodologies serves to improve their insusceptible reaction and gut wellbeing. The main year of a puppy's life is discriminating for building the establishment of a sound life. Insusceptibility in puppies decreases at 3 weeks of age and stays low until 5 months of age - amid this time they encounter a "resistance hole," while their insusceptible framework develops. Anxieties, for example, weaning and conforming to another home can significantly challenge the insusceptible framework, upset micro verdure adjust in the digestive system, and affect looseness of the bowels. Fortification of the puppy’s juvenile insusceptible framework aides reinforces the puppy's regular insurance against bacterial contaminations, looseness of the bowels, and intestinal irritation.
In light of this need, Nestlé created Optistart, a mix of milk proteins got from colostrums that incorporates regular antibodies (additionally called immunoglobulins). Settle researchers demonstrated that the regular antibodies found in colostrums can reinforce a puppy's youthful insusceptible framework. Optistart helps build measures of characteristic antibodies in pooches. Besides, Optistart's fortification of puppies' resistant frameworks serves to keep up differing qualities of the gut micro flora and to adjust the helpful and destructive microbes in the digestive tract.

2.     Purina one vibrant maturity age 7+
A significant part of the information on human nourishment that Nestlé has procured amid the previous decades can be adjusted to the dietary needs of felines and pooches. An objective of Nestlé researchers has been to define finish and adjusted pet sustenance’s that advance a long and sound life. Puppy's and feline's wholesome needs change with age. As they get to be more seasoned, much the same as people, they may encounter a decrease in cognitive capacity. Nestlé researchers and nutritionists found an uncommon mix of improved plant oils which help enhance cerebrum work in more established pooches. This inventive nourishment mix contained in Purina ONE Vibrant Maturity 7+ Senior equation, targets mind neurons to give a substitute vitality source, accordingly enhancing cerebrum cell capacity and cognitive reaction.(Boutellier, Gassmann & Zedtwitz, 2000, pp. 274-286)

Conclusions:
To sustain in the market companies need innovations. It was mentioned in the assignment, launching new products, improvements in services, effective business practices, new markets and supplies. Nestle is also on the same track, by doing other basic things effectively, Nestle is bringing new innovations in it s products by spending millions of rupees on its research and development projects in order to improve the quality of its products which are helping the people in maintain good life, as Nestle says  “good food, good life”.
  
References
1.     Lataif, L. E. (1992). MBA: Is the Traditional Model Doomed?. Harvard Business Review, 70(6).
2.     Pickton, D. W., & Wright, S. (1998). What's swot in strategic analysis?. Strategic change, 7(2), 101-109.
3.     Henderson, R. M., & Johnson, R. C. (2011). Nestle SA: Nutrition, Health and Wellness Strategy. Harvard Business School Strategy Unit Case, (311-119).
4.     Boutellier, R., Gassmann, O., & von Zedtwitz, M. (2000). Nestlé: Interaction of R&D and Intelligence Management. In Managing Global Innovation (pp. 274-286). Springer Berlin Heidelberg.
5.     Von Krogh, G., & Raisch, S. (2009). Focus intensely on a few great innovation ideas. Harvard Business Review, October 2009, 32.

http://en.wikipedia.org/wiki/Master_of_Business_Administration
http://www.research.nestle.com/researchandinnovation/successstories
http://www.research.nestle.com/researchandinnovation